soleRebels Footwear, Ethiopian artisan crafted shoes, are now available for purchase in Taiwan as the first standalone retail shop opens in the Asian country.
|Bethlehem Tilahun Alemu - soleRebels|
Bethlehem is one of the most prominent personalities when it comes to entrepreneurial innovation. She has been the winner of many prestigious awards among which is the Most Valuable Entrepreneur (MVE) that was awarded her at the Global Entrepreneurship Week in 2011. soleRebels Footwear is not only Ethiopia’s sole business that is a recognized Fair Trade Organization (FTO), accredited by the World Fair trade Organization (WFTO) the global authority in fair trade but also a
global first in the footwear industry. It is these recognitions and achievements that have made Bethlehem an active voice for not only young entrepreneurs but also women entrepreneurs in Africa.
Founded in 2005, the organization makes shoes from recycled materials as well raw materials that are manufactured and bought on the local market. The employees are all considered to be stakeholders and are paid wages that are 4 times Ethiopia’s legal minimum wage and thrice the industry’s average wage not only giving them a steady occupation but also allowing them to make use of their creativity in a profitable way. But more importantly it is one of the very few fully eco-friendly organizations in the country.
|Men's Riff reVerb hi|
While there are several retail soleRebels outlets in countries like the United States, Canada, many locations in Europe and also in Japan, the new outlet in Taiwan is the organization’s first standalone international retail store.
soleRebels’ new store is located in Kaohsiung, the second largest city in Taiwan. The organization has plans to open a total of 30 outlets in the country, with three more locations expected to open by the end of 2012 alone.
|Women's tooToo moc UP|
soleRebels shoes can be bought in Addis Ababa at Adams Pavillion – 2nd floor, right above Kaldi’s.